Past appraisals
Get back in front of owners you’ve already appraised.
Owners your team appraised 12 to 24 months ago who didn't list, and listings your agency withdrew. They asked you for a price and may not have heard from you since. Previous vendors stay on this list when you want them included.
For independent Melbourne agencies. From A$1,950 a month. Flat fee. We never take a cut of your commission.
What the desk does with them.
The full loop, step by step- 01
You approve the list and the message.
Your team chooses who goes in and signs off the template. Nothing is sent before that.
- 02
We send it and sort every reply.
Each reply goes into one of five groups with a set next step, and a person approves every response.
- 03
We confirm four facts.
A qualified seller is a contactable owner with a property address, a selling timeline within 12 months and consent to meet the agent.
- 04
Your agent decides.
The owner goes to your nominated agent with what we gathered. Nothing is booked without their approval.
What one of them is worth.
One extra listing is worth about A$20,000 in commission on a Melbourne median home. Two extra listings in a year cover a year of the Listing Growth Desk, at the standard or the founding rate.
Work it out with your own commissionWho you deal with
You deal with the founders.
Tundji Williams-Fulwood and Kim W. Fulwood have been working together in AI since 2022. They started and incorporated Luminara in 2025.
More about the founders
Tundji Williams-Fulwood
Co-founder
LinkedIn: Tundji Williams-Fulwood
Kim W. Fulwood
Co-founder, business development
LinkedIn: Kim W. Fulwood
Where we work
One agency per postcode.
When your desk starts, we take no other agency in your postcode while it runs, and your proposal says so in writing.
- 3977CranbourneOpen
- 3978Clyde North & ClydeOpen
- 3806BerwickOpen
- 3805Narre Warren & Narre Warren SouthOpen
- 3976Hampton ParkOpen
Outside these postcodes? Put yours on the enquiry form. We open new postcodes one at a time.
Ask about your postcodeA one-page depth score of your database.
The free sample Opportunity Review is a one-page depth score of your CRM lead sources: contactable count, last touch, and who looks ready within 12 months.
We commit to the activities listed in your proposal, not to listings, sales or commission.